About us

Ibn Sarhan United Projects (ISUP) L.L.C. is an SME by Omani standards, established in the Sultanate of Oman in 2013  and duly registered under the Public Authority for SME Development (PASMED) now Riyada. 

ISUP is based at a 10,000 Sq M. land facility at Samail Industrial Estate, approximately 25 minutes south-westerly drive from Muscat International Airport. 

ISUP primarily manufactures its flagship product - Plasbin, an exclusive 5-piece plastic waste collection and recycling unit and a first of its kind in the Sultanate of Oman to feature full waste segregation compartments including Plastic, Paper, Metal, Glass and Trash (General Waste) through which its spearheading a new waste segregation culture in Omani through numerous channels including Plasday, a special Plasbin-in-schools awareness programme.

The company is fully owned by three young Omani entrepreneurs with exceptional passion for their country's environment namely, Rashid Al Habsi, Sarhan Al Habsi and Nasser Al Kindi and in association with Martin Mbuta, the Concept Artist & Designer, conceived the Plasbin initiative to help clear the highly destructive plastic waste from their country's precious environment.

We are the only recycling system of its kind 

In collaboration with the Ministry of Environment and Climate Affairs, Plasbin is the only fully integrated system in the Sultanate of Oman exclusively designed for environmentally friendly clearance and recycling of plastic waste. 

In 2014, ISUP became the first company in Oman to be granted industrial recycling permit by Oman Environmental Services and Holding Company S.A.O.C.- "be'ah." Under Royal Decree No. 46/2009 Be'ah is the sole authority granted the mandate and the legal status as the entity responsible for solid waste management in the Sultanate of Oman.  

What we do with the waste plastic that we collect is what sets us apart not only locally but internationally. We pride an exceptionally talented creative team that is on a mission to impart their creative skills through nation-wide plastic waste recycling programmes mainly tailored for academic institutions and interest groups to spark public enthusiasm and participation. To see some these activities please review our photo gallery here or read more about 'the big picture' programmes here

Currently, Plasbin units are available at the Ministry of Environment and Climate Affairs, the Muscat Grand Mall, the Azzan Bin Qais International School (ABQIS) Bawsher, German University of Technology in Oman (GUtech), The Sultan’s School, Hay Al Sharooq International School Sur, Sohar International School, AL Ruwad International School in Al Khoud, Muscat International School, at the Higher College of Technology Al Khuwair, Modern College of Business & Science Bawshar among many other locations.

Plasbin will be availed at many other schools, shopping malls and in most public spaces in Oman progressively. 

Our Objectives

  • To clear waste plastic from Oman’s public environment
  • To create public awareness for environmental dangers of plastic waste
  • To initiate and nurture waste segregation culture in the Sultanate of Oman
  • To actively  inspire Omani youth’s creativity on waste recycling innovations.
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Vision

To make Plasbin the household name in the best practice and innovation for Oman's waste materials' segregation and environmental recycling. 

Our Mission

‘To make recycling a natural way of life, leading to a sustainable environment and a vibrant recycling industry in the society we serve, the Sultanate of Oman’

Join us please, we need every hand, please send us an email now at info@plasbin.com 

We are glad to hear from you, please get in touch